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Halloween Shoppers
ModCloth's favorite time of the year is Halloween, so much so that it starts in June. By the time October roles around, I start to struggle to find premade assets that I haven't used yet. Therefore I decided to draw them myself! I thought it would be cute to have Halloween critters shopping the sale, the bat is even wearing one of ModCloth's sweaters! I also threw in a fun text treatment and some animation to make the emails even more specialized.
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